Privacy

1. Definitions and Interpretation

In this Policy the following terms shall have the following meanings:

"Account" means collectively the personal information, Payment Information, and credentials used by Users to access Material and/or any communications System on the Website.
"Content" means any text, graphics, images, audio, video, software, data compilations, and any other form of information capable of being stored in a computer that appears on or forms part of this Website.
"Cookie" means a small text file placed on your computer by Fireside Analytics Inc. when you visit certain parts of this Website. This allows us to identify recurring visitors and to analyze their browsing habits within the Website.
"Data" means collectively all information that you submit to the Website. This includes, but is not limited to, Account details and information submitted using any of our Services or Systems.
"Fireside Analytics Inc." means Fireside Analytics Inc., 11 Watkinson Avenue, Toronto, Ontario, M6P 2E6, Canada.
"Service" means collectively any online facilities, tools, services, or information that Fireside Analytics Inc. makes available through the Website either now or in the future.
"System" means any online communications infrastructure that Fireside Analytics Inc. makes available through the Website either now or in the future. This includes, but is not limited to, web-based email, message boards, live chat facilities, and email links.
"User" / "Users" means any third party that accesses the Website and is not employed by Fireside Analytics Inc. and acting in the course of their employment.
"Website" means the website that you are currently using (www.firesideanalytics.academy) and any sub-domains of this site (e.g., subdomain.firesideanalytics.com) unless expressly excluded by their own terms and conditions.

2. Data Collected

Without limitation, any of the following Data may be collected:

2.1 Name
2.2 Date of birth
2.3 Job title and profession
2.4 Contact information such as email addresses and telephone numbers
2.5 Demographic information such as postal code, preferences, and interests
2.6 Financial information such as credit/debit card numbers
2.7 IP address (automatically collected)
2.8 Web browser type and version (automatically collected)
2.9 Operating system (automatically collected)
2.10 A list of URLs starting with a referring site, your activity on this Website, and the site you exit to (automatically collected)
2.11 Cookie information (see Clause 10 below)

3. Our Use of Data

3.1 Any personal Data you submit will be retained by Fireside Analytics Inc. for as long as you use the Services and Systems provided on the Website. Data submitted through any communications System we provide may be retained for up to one year.

3.2 Unless we are obliged or permitted by law to do so, and subject to Clause 4, your Data will not be disclosed to third parties. This includes our affiliates and/or other companies within our group.

3.3 All personal Data is stored securely in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR), California Consumer Privacy Rights Act (CPRA), and Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA), or successor legislation such as the CPPA.

3.4 Any or all of the above Data may be required by us to provide you with the best possible service and experience when using our Website. Specifically, Data may be used for:

3.4.1 Internal record keeping
3.4.2 Improvement of our products and services
3.4.3 Transmission by email of promotional materials that may be of interest to you
3.4.4 Contact for market research purposes via email, telephone, fax, or mail. Such information may be used to customize or update the Website.

4. Third Party Websites and Services

Fireside Analytics Inc. may, from time to time, employ the services of other parties for dealing with matters including, but not limited to, payment processing, content delivery, search engine facilities, advertising, and marketing. These providers do not have access to certain personal Data provided by Users of this Website. Data is only used to the extent required to perform the requested services. Any processing must comply with this Policy and applicable privacy laws.

5. Changes of Business Ownership and Control

5.1 Fireside Analytics Inc. may expand or reduce its business, and this may involve the transfer of control of certain divisions. User Data relevant to such divisions may be transferred to new controlling parties and used for the purposes for which it was originally supplied.

5.2 In the event of such a transfer, you will be contacted and given the option to have your Data deleted or withheld from the new owner or controller.

6. Controlling Access to Your Data

6.1 Wherever you are required to submit Data, you will be given options to restrict our use of that Data. This may include:

6.1.1 Use of Data for direct marketing purposes
6.1.2 Sharing Data with third parties

7. Your Right to Withhold Information

7.1 You may access certain areas of the Website without providing any Data. However, to use all Services and Systems, you may be required to submit Account or other Data.

7.2 You may restrict your browser’s use of Cookies. For more information, see Clause 10.

8. Accessing Your Own Data

8.1 You may access your Account at any time to view or amend your Data. You may also update your marketing preferences.

8.2 You have the right to request a copy of your personal Data. This is provided free of charge, unless the request is manifestly unfounded or excessive.

9. Security

Data security is important to Fireside Analytics Inc. To protect your Data, we have implemented appropriate physical, electronic, and managerial measures to safeguard Data collected online.

10. Changes to this Policy

Fireside Analytics Inc. reserves the right to change this Privacy Policy as required by law or internal updates. Any changes will be posted on the Website, and continued use constitutes acceptance of the revised terms.

11. Contacting Us

If you have any questions about this Privacy Policy, please contact us at:
info@firesideanalytics.com